March 5, 2011

Trifecta

Posted in CCP News! at 4:08 pm by crabtreecreekproductions

Trifecta

I recently completed 3 videos for three different organizations and business is growing.

The most recent being a spot for Action Against Asbestos recounting the South Florida Miles For Meso weekend. The weekend was structured to raise money and awareness for Mesothelioma research, a cause near and dear to my heart because my father suffers from Mesothelioma cancer. It is caused by asbestos poisoning and once it’s contracted, there is no cure …  for now. We hope to change that.

The second was for Recovery NC. I created 5 videos during the course of this particular project. They all stemmed from an event held last August. The Board for Recovery knew exactly what they wanted but were unsure how to achieve their goal. That is where I stepped in. I helped them construct a plan and delivered an assortment of stories to best serve their needs. The final story helps illustrate just how important a recovery project is to folks suffering from alcohol and drug addiction.

Lastly, the longest project in the works was a product video for a small business located here in the Triangle. This group came to me with an idea and through the months that followed we developed a plan, a script and finally a video. The concept was to create a detailed visual description for a piece of computer hardware that connects other pieces and various USB peripherals (all the cool stuff we run off our computers – cameras, external hard drives, phones, speakers, etc). After a number of script revisions , a change of “talent” and a few video clip changes the project was complete!  Now this company doesn’t have to bring dozens of individual pieces of equipment around to the various trade shows around the country. It cuts down, not only on the possibility that the equipment doesn’t work, but also on time and money.

Overall I really believe that each of these organizations will truly benefit from having a story to show clients, sponsors and supporters. A video folks can call up anywhere, anytime.

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